Thursday, October 15, 2009

(Why) Marketing and (Which) Society?


Welcome! Why the connection between marketing and society?
Living in North America, Europe and Australia, I have been contemplating and writing about the interconnectedness between marketing and society. Fluctuating trends affect both of them - economic, social, political, and the established business environment. (Marketing cannot exist out of society, and the unknowing members of each target market can hardly find the products and services they need without marketing.)
For the last couple of months, I have been 'itching' to share some of my observations and conclusions on how we can improve this connection. I will try to have at least one post a week on these and related topics - economics, politics, social issues, marketing and business advice and breakthroughs, advice and tips. I welcome all posts and will answer in a reasonable time.

Thank you for taking the time to visit the site and I invite you to check back regularly for the future posts - which I will keep intriguing and worth your time.

Marketing and Society's author,
Milen Minchev

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